The September event in our 2016 series of Peer Groups – which are being run with North American channel experts VARTrends – includes a Keynote from one of the UK’s leading Sales and Marketing experts – Grant Leboff.
His fourth book, ‘Digital Selling’, debuted at #1 on the Amazon charts prior to being published in September of this year. This follows the success of Leboff’s previous titles.
‘Stickier Marketing’ (2014) went straight to #1 in the Amazon Sales & Marketing Chart, and was in the top 10 overall Business Chart, on publication. ‘Sales Therapy’ (2007) and ‘Sticky Marketing’ (2011) were both in Amazon’s top 10 Business Books, and #1 in the Sales & Marketing bestsellers chart.
A thought leader in his field, Leboff’s main focus is to address the massive changes that are taking place in a world that is constantly being introduced to new technologies and an evolving World Wide Web. He continually challenges Sales & Marketing conventions that become accepted wisdom, but don’t necessarily deliver results.
Having built a successful direct marketing company, which he started in 2002, Leboff sold it in 2008. As well as working as a Non Executive Director, he now has a number of other business interests.
Sticky Marketing Club® Ltd., is a strategic consultancy providing companies with Sales & Marketing strategies to thrive in a digital world.
Leboff’s Sales and Marketing portal, stickymarketing.com produces a wealth of resources and information on effective Sales and Marketing for organisations in an ever changing business environment.